Sales Manager, Direct Sales

Job Summary

The Direct Sales Manager is responsible for driving revenue growth by developing all three sales channels: direct to customer, Integrators and the Logisnext dealer networks. This role supports the integration of automated solutions into customer facilities by identifying intralogistics needs and delivering innovative, sustainable solutions.

Key Responsibilities

Sales & Business Development

• Achieve annual sales targets through development of:
  • Direct customer accounts
  • Integrator relationships
  • Dealer/partner network
• Identify and develop new business opportunities across assigned markets and channels
• Generate opportunities through personal business development activities
• Collaborate with partner network to expand market reach and pipeline

Sales Process Management

• Manage the full sales cycle, including:
  • Opportunity development
  • Solution design
  • Quoting and cost calculations
  • Negotiation and closing
• Prepare project quotations by:
  • Conducting site surveys and gathering requirements
  • Performing preliminary solution design
  • Calculating project costs and AGV capacity
  • Delivering customer presentations

Technical & Solution Development

• Analyze customer logistics operations and develop tailored automation solutions
• Lead technical discussions with customers, partners, and internal teams
• Ensure smooth handoff of sold projects to implementation teams

Relationship Management

• Build and maintain strong relationships with Customers, Dealers, Integrators, Vendors and Internal Stakeholders.
• Act as a trusted advisor to both direct clients and partner network

Market Engagement & Continuous Improvement

• Travel to customer sites, trade shows, and industry events (~40%)
• Support continuous improvement of sales tools, processes, and strategies
• Provide feedback on market trends and partner performance

Other Duties

• Perform additional responsibilities as assigned

Qualifications

Education & Experience

• Bachelor’s degree in engineering, Business, or related field, is a must.
• Minimum 3 years of project-based sales experience is a must
• Experience working with both direct customers and/or partner channels preferred is a must

Technical Skills

• Proficiency in MS Office Suite (Excel, Word, PowerPoint)
• Knowledge of logistics and/or automation systems is preferred
• Basic AutoCAD experience is a plus

Key Competencies

• Strong sales and negotiation skills
• Customer-focused mindset
• Performance-driven and persistent
• Ability to work independently and take initiative
• Excellent verbal and written communication

Working Conditions & Benefits

• Travel: Approximately 40%
• Competitive benefits package including:
  • Medical, dental, and vision insurance
  • FSA or HSA options
  • 401(k) with company match
  • Flexible work schedule
  • Professional development and training opportunities

Equal Opportunity Statement

Rocrich is an equal opportunity employer and makes employment decisions without regard to protected characteristics.