Marketing Coordinator

POSITION SUMMARY 

The Marketing Coordinator plays a central role in planning, executing, and supporting all company events, location branding, and marketing operations. This individual is highly organized, detail-oriented, and thrives in a fast-paced environment where they balance multiple priorities. They work both independently and collaboratively, anticipate problems before they occur, and ensure a consistent brand experience across all touchpoints. 

POSITION RESPONSIBILITIES 

Events Management 

• Own end-to-end event coordination for trade shows, conferences, and internal company events — including venue research, contract negotiation, vendor management, scheduling, logistics, and setup/teardown 
• Develop and maintain a master events calendar and best-practice playbook to ensure consistent, professional event execution 
• Manage event budgets; track expenses, process invoices, and reconcile actuals against budget post-event 
• Create and manage a trade show lead capture and post-event follow-up process to accurately track ROI from event participation 
• Promote events through appropriate internal and external channels, including social media platforms such as LinkedIn and Facebook, to drive attendance 

Signage & Location Branding 

• Coordinate the design, production, and installation of signage for all company locations, ensuring brand consistency and quality 
• Maintain an up-to-date inventory of all signage assets, including location, condition, and replacement schedule 
• Partner with vendors to source and fulfill signage orders; manage timelines and approvals 
• Support rebranding initiatives or new location openings with signage planning and execution 

Company Store & Branded Merchandise 

• Manage the company-branded merchandise store, including vendor relationship, product selection, pricing, inventory levels, and fulfillment coordination 
• Ensure branded merchandise aligns with current brand standards and is replenished proactively 
• Coordinate distribution of branded materials for events, employee onboarding, and promotional campaigns 

Marketing Expenses & Budget Support 

• Track, code, and reconcile all marketing department expenses on a monthly basis 
• Process vendor invoices and purchase orders; serve as liaison between the marketing team and finance 
• Assist with budget forecasting and prepare expense reports for the Senior Marketing team 
• Manage vendor co-op programs by coordinating documentation and submissions with product teams 

Collateral, Campaigns & General Marketing Support 

• Maintain and update marketing collateral; evaluate relevance and coordinate reprints or redesigns with vendors or the internal team as needed 
• Coordinate and track all exhibition materials, promotional items, and printed assets, ensuring accurate inventory and proper storage 
• Support the Senior Marketing team in launching and promoting new products and solutions 
• Prepare PowerPoint presentations and supporting documents for meetings and sales initiatives 
• Maintain the annual marketing/sales calendar and communicate key dates to relevant stakeholders 
• Perform administrative duties as needed to support marketing operations 
• Stay current with industry trends by participating in training opportunities and reading trade publications 
• Undertake other duties as assigned by the Senior Marketing team 

ORGANIZATIONAL COLLABORATION 

• Strategic Sourcing 
• Internal Marketing Team Members 
• Inside / Outside Sales Team 
• Finance Department 
• Marketing Outsourced Vendors & Signage Suppliers 
• Facilities / Operations Teams (for location signage coordination) 

 
POSITION REQUIREMENTS Education & Experience 

• 5 years of experience in marketing, event coordination, or a related field 
• Experience managing vendor relationships, budgets, and multi-stakeholder projects 
• B2B marketing experience a plus 

Skills & Competencies 

• Strong organizational skills with a track record of managing multiple projects simultaneously and meeting deadlines 
• Excellent verbal and written communication skills; able to work effectively with both business and creative teams 
• Experience with event management, trade show logistics, and post-event reporting 
• Familiarity with print production and signage processes preferred 
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) 
• Experience with project or event management tools (e.g., Asana, Monday.com, or similar) a plus 
• Ability to manage budgets, track expenses, and produce clear financial summaries 
• Self-motivated and capable of independent follow-through with minimal supervision 
• Maintains professional attendance, punctuality, and personal appearance 
• Results-oriented with strong attention to detail