Marketing Specialist ( RSDS)

Company Description

We are a group of providers united by our clinically integrated, high-performance network and shared belief that physician autonomy is key to improving healthcare. As a physician-led medical group, we provide the tools, talent, and technology that enable you to improve patient care and your practice’s economic outcomes. We remove administrative work to help you transition to and thrive in value-based care so you can focus on patients, not paperwork and policy.

Job Description

Position Overview:
Respiratory & Sleep Disorders Specialists (RSDS) is seeking a highly motivated and experienced Marketing Specialist to drive brand visibility, patient acquisition, and referral growth across our seven clinic locations in Montgomery and North Harris Counties. The ideal candidate will develop and execute comprehensive marketing strategies that promote our services in pulmonary care, sleep medicine, and allergy treatment.

Key Responsibilities:

• Develop and implement targeted in-person & digital marketing campaigns, including SEO, Google Ads, Facebook/Instagram ads, and email marketing.

• Create compelling content to highlight RSDS’s unique services, including home and in-lab sleep studies, DME, PFTs, CPAP therapy, and advanced allergy treatments.

• Manage RSDS physicians’ social media presence, including content scheduling, engagement, and analytics reporting.

• Collaborate with RSDS to design branded marketing materials and referral packets.

• Track and analyze marketing performance metrics, adjusting strategies to optimize ROI.

• Assist with CRM management to track patient referrals and maintain communication with referring providers.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.

• 2+ years of healthcare marketing experience, preferably in a medical practice setting.

• Proven expertise in digital marketing, social media management, and content creation.

• Strong analytical skills with experience in Google Analytics, CRM systems, and marketing software.

• Excellent written and verbal communication skills.

• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Additional Information

All your information will be kept confidential according to EEO guidelines.

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Technical Requirements (for remote workers only, not applicable for onsite/in office work):

In order to successfully work remotely, supporting our patients and providers, we require a minimum of 5 MBPS for Download Speed and 3 MBPS for the Upload Speed. This should be acquired prior to the start of your employment. The best measure of your internet speed is to use online speed tests like https://www.speedtest.net/. This gives you an update as to how fast data transfer is with your internet connection and if it meets the minimum speed requirements. Work with your internet provider if you have questions about your connection. Employees who regularly work from home offices are eligible for expense reimbursement to offset this cost.

Privia Health is committed to creating and fostering a work environment that allows and encourages you to bring your whole self to work. Privia is a better company when our people are a reflection of the communities that we serve. Our goal is to encourage people to pursue all opportunities regardless of their age, color, national origin, physical or mental (dis)ability, race, religion, gender, sex, gender identity and/or expression, marital status, veteran status, or any other characteristic protected by federal, state or local law.