Marketing Multimedia Specialist

POSITION: Marketing Multimedia Specialist

DEPARTMENT: Marketing

CLASSIFICATION: Full-time/ Salaried / Exempt

SALARY: $55,000 Yearly

SUPERVISOR: Senior Brand Strategy Manager

OVERVIEW

Founded in 1947 by Nina Vance, the Alley Theatre is a pioneer of regional theatre, and one of the leading nonprofit theatre companies in the United States. The Alley has been awarded the prestigious Regional Theatre Tony Award® and the Texas Medal of Arts Award. The Alley has transferred productions to Broadway, Off-Broadway, major European Festivals, and to 40 American cities. Unique among regional theatres, the Alley is committed to maintaining a Resident Acting Company and providing them with work year-round. Nationally recognized directors, actors, playwrights, and designers from across the country have regularly joined the Resident Acting Company.  

Rob Melrose, Artistic Director at the Alley, took over as artistic leader of the organization in 2019. His vision for the future of the Alley is both thrilling and ambitious. His strategic goals include upholding the Alley’s artistic excellence, keeping longtime Alley Theatre devotees eager to return each season, and creating productions and cultivating new audiences.

Rob Melrose, Managing Director Dean Gladden and the Alley’s leadership team are committed to fostering an environment where everyone is encouraged to bring their authentic selves.

JOB STATEMENT

The Marketing Multimedia Specialist will be a key member of our in-house marketing team, responsible for creating and managing multimedia assets that showcase our theatrical productions. This role will involve capturing and producing video, photo, and audio content to support marketing campaigns across a variety of platforms, including social media, our website, traditional media, and other marketing channels.

The ideal candidate is a creative, collaborative, and highly organized individual with a passion for storytelling and the arts. You will work closely with the marketing team to bring the theatre’s brand and productions to life through compelling and visually engaging content.

JOB DUTIES

• Content Creation:
  • Plan, shoot, and edit video and photo content for promotional use for traditional and digital media.
  • Capture behind-the-scenes footage, rehearsal clips, and on-stage moments to give audiences an inside look at the theatrical experience.
  • Record and edit audio content such as voiceovers, interviews with cast/crew, music, and production footage.
• Campaign Collaboration:
  • Work closely with the marketing team to develop content strategies for specific theatrical productions and events.
  • Work with the marketing team to craft creative and engaging content for social media campaigns, including Instagram, Facebook, YouTube, TikTok.
  • Ensure content aligns with Alley Theatre's brand voice, mission, and creative direction.
• Post-production & Editing:
  • Edit, enhance, and finalize all media content to ensure high-quality production standards.
  • Coordinate with external vendors when necessary for specialized content production.
• Content Distribution & Optimization:
  • Publish content across various marketing channels, ensuring that all deliverables are on time and formatted correctly.
  • Analyze engagement and effectiveness of content, using data to improve future campaigns.
• Creative Input:
  • Contribute fresh and innovative ideas for video/photo shoots, storytelling approaches, and new ways to engage audiences digitally.
  • Collaborate with the marketing and artistic teams to ensure the content supports and enhances the theatrical experience.
• Other Duties:
  • Complete special projects as assigned.
  • Support additional multimedia and creative initiatives as needed.

REQUIREMENTS (SKILLS and KNOWLEDGE):

• Ability to work in a fast-paced, energized and quickly changing environment.
• A proactive approach to problem-solving with strong decision-making skills.
• Detail oriented, able to prioritize efficiently and multi-task.
• Ability to be self-directed and take initiative.
• Ability to maintain confidential information.
• Excellent verbal and written communications skills.
• Exhibits a positive attitude with good communication and interpersonal skills.
• Understanding of (or a commitment to learning about) historical and institutional racism in the American theatre.
• Ability to interact in an effective and professional manner with all staff and artists.
• Advanced knowledge in video production software including Davinci Resolve, Adobe Creative Suite and advanced audio and video plugins. 
• Experience with operating and maintaining professional video and audio equipment including cameras, lenses, lighting, mics and any other components necessary to produce the finished product.
• Skills in project management and/or creative problem solving.

PHYSICAL REQUIREMENTS/WORKING CONDITIONS:

• Prolonged periods of sitting at a desk and working on a computer.
• Ability to lift and move 25 lbs.
• Must be comfortable working in a fast-paced environment where directions and priorities can change rapidly.
• Typical hours are during the day, but the position requires flexibility to be available for weekend, holidays and evening work hours as needed.

BENEFITS & PERKS

• Medical, dental and vision insurance
• Paid vacation, floating holiday, and sick time
• 401(k) with matching, FSA, HRA (Alley paid deductible)
• Free and discounted tickets to Alley Theatre performances
• Bi-Weekly $4 Discounted Parking.
• Discounted gym membership
• Employee wellness program & EAP
• Houston, TX is one of the most affordable cities in the nation with no state or city income tax.

TO APPLY

https://www.alleytheatre.org/about-us/opportunities/employment

Alley Theatre is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at HRdept@alleytheatre.org.

The Alley Theatre is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, veteran status or any other characteristic protected by applicable local, state, or federal law. We encourage people of all backgrounds to apply.