Marketing Associate
Primary Arms
Full-time
On-site
Houston, Texas, United States
Sales & Marketing
Job Overview
The E-Commerce & Affiliate Marketing Associate supports execution across online marketplaces (Amazon, eBay, Gun Broker, etc.) and Primary Arms’ affiliate marketing program, which operates on AvantLink. This role focuses on listing maintenance, performance tracking, campaign coordination, and day-to-day support for affiliate partners and sales channels. The associate works cross-functionally with marketing, merchandising, operations, and customer service to drive sales and maintain channel health.
Key Responsibilities
1. Marketplace Channel Support
Skills and Qualifications
Team Collaboration
Other Details
Career Progression Path
This role offers a clear path for advancement, starting from Associate to Specialist, with opportunities to grow into Sr. Specialist, Manager and Sr. Manager-level positions in e-commerce and affiliate marketing.
What We Offer
The E-Commerce & Affiliate Marketing Associate supports execution across online marketplaces (Amazon, eBay, Gun Broker, etc.) and Primary Arms’ affiliate marketing program, which operates on AvantLink. This role focuses on listing maintenance, performance tracking, campaign coordination, and day-to-day support for affiliate partners and sales channels. The associate works cross-functionally with marketing, merchandising, operations, and customer service to drive sales and maintain channel health.
Key Responsibilities
1. Marketplace Channel Support
- Assist in managing Amazon, eBay, and other marketplace listings and operations.
- Monitor performance metrics and escalate issues that may impact seller status.
- Collaborate with Customer Service and the DC teams to resolve operational challenges such as returns, pricing discrepancies, fraud alerts, and shipping changes.
- Create new listings and maintain existing ones using SEO, keyword research, and competitive benchmarking.
- Update product titles, descriptions, images, and backend fields to meet marketplace compliance and improve visibility.
- Track listing metrics (impressions, CTR, conversions) and support ongoing improvements.
- Assist in onboarding new affiliates, influencers, and brand ambassadors to AvantLink.
- Set up promotional campaigns, validate commissionable items, and manage coupon codes and tracking links.
- Help verify affiliate sales data and assist with monthly platform invoice processing and reporting.
- Ensure Affiliate creative assets are delivered to partners on time.
- Align listings and affiliate offers with company-wide marketing campaigns and product pushes.
- Pull and organize performance data from AvantLink, GA4, and internal sales dashboards.
- Track KPIs related to affiliate sales, marketplace ad performance (ACoS, CPC), and channel revenue trends.
- Support campaign adjustments by surfacing keywords or competitive insights.
Skills and Qualifications
- 1–2 years of experience in e-commerce or affiliate marketing preferred
- Required familiarity with Amazon Seller Central and/or affiliate platforms like AvantLink is highly desirable
- Microsoft tools knowledge
- Organizational acumen
- Planning and prioritization
- Excellent verbal and written communication skills
- Strong attention to detail and ability to follow structured processes
- Analytical mindset with basic experience in Excel or Google Sheets
- Outgoing personality is a plus — ability to build rapport with affiliate partners and influencers
- Highly organized with the ability to manage multiple tasks and deadlines
- Enthusiasm for the firearms, tactical, or outdoor space is a plus
- Bachelor’s Degree preferred, but not required
Team Collaboration
- Marketing & Creative: For promotional assets and campaign planning
- Customer Service & Operations: For resolving listing or order-related issues
- Accounting: To coordinate affiliate invoice approval
- Technology: To troubleshoot tracking or platform issues (e.g., product links on AvantLink)
Other Details
- Full-time, on-site role
- Occasional travel support for affiliate or industry events may be requested
- Monthly performance metrics and reporting required
Career Progression Path
This role offers a clear path for advancement, starting from Associate to Specialist, with opportunities to grow into Sr. Specialist, Manager and Sr. Manager-level positions in e-commerce and affiliate marketing.
What We Offer
- Competitive salary and benefits package
- Opportunity to lead a growing Manufacturing Engineering Team
- A dynamic work environment with a focus on innovation and continuous improvement
- The chance to make a significant impact on the future of our production operations